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consumer & b2b recruitment for research studies

speak to the right people, discover the right answers

Since 2002, Rome Field & Research International has supported both innovative start-ups and established global brands. Beyond consultancy, we deliver end-to-end qualitative and quantitative market research services across Italy and Europe.

identiclic reperimento partecipanti aziende

Participant recruitment lies at the heart of meaningful research, and accurate insights come from engaging the most relevant audience

That’s why recruitment is central to everything we do. We don’t rely on generic mass databases.

We apply rigorous quality standards at every stage, from sourcing and profiling to participation history, ensuring reliable, relevant and high-quality respondents. This focused approach allows us to deliver precise, timely and compliant recruitment, even for the most complex research projects. Identiclic is our proprietary access panel of Italian consumers and B2B professionals; it is at the core of our recruitment capabilities. Members voluntarily register through a dedicated platform to take part in surveys and research projects managed directly by us. From this carefully vetted pool, we recruit participants for both qualitative and quantitative studies across industries.

key strengths of identiclic

detailed profiling across demographic, behavioral and professional criteria
ongoing data validation with automatic removal of inactive, duplicate or suspicious entries
access to niche audiences and hard-to-reach professional segments
fast and flexible recruitment without compromising quality
100% ESOMAR-compliant processes